So what is the process and output? It depends. The key is to focus on outcomes. We can do a lot together, but if it isn’t providing a solution to a real problem, doesn’t meet your goals, or at least validate (or invalidate) an idea or approach then we’re wasting time. And nobody has time for that!

Evaluate > Define > Build > Measure > Evaluate

The most effective projects and teams I’ve worked with make space for the above process. Inspired by the Lean Startup’s Build, Measure, Learn methodology, this is an intentional approach to making useful and impactful things for people – your product or project! We’ll aim to be mindful, take inventory, execute, learn and make informed decisions based on what you’ve done and where you want to go.